:30 Broadcast Units
Build efficient frequency around a retail message, launch, offer or brand story within the KOKO environment.
Advertising & brand partnerships
When women see themselves in the story, your brand has a reason to be there.
KOKO gives advertisers more than a spot in the break: a polished, host-led environment where products can be demonstrated, generosity can be seen and a useful brand role can become part of the story.
An audience before air
The audience is already here.
8.19MTV households across the planned four-market opportunity
170KKokoKwon Instagram followers
39KKokoKwonPodcast Instagram followers
68KYouTube subscribers
97%Women in the current social audience
25–49Core social age range
Nearly 85KOwned customer and email records across the founder’s existing brands, including a recent 22,000+ DFW-centered customer audience. The broader database can support digital content distribution and national audience development.
Counts are rounded and may overlap across platforms and databases. Campaign use remains subject to permissions, suppression requirements and list hygiene. Household totals reflect the planned four-market opportunity, not guaranteed impressions. Current carriage, schedules, ratings and delivery terms are confirmed in each proposal.
Planned Texas footprint
Texas, market by market — or all at once.
Build around one priority DMA or connect Dallas–Fort Worth, Houston, Austin and San Antonio through one first-run show. Final options remain subject to current carriage and inventory.
Dallas–Fort Worth3,264,490 TV homes
Houston2,797,420 TV homes
Austin1,029,800 TV homes
San Antonio1,096,400 TV homes
The show
A brand is remembered when it helps make something good possible.
A woman recognizes herself in a story. Koko makes her feel understood. Then an expert, product, resource, transformation or act of generosity helps her move forward. The right brand does not simply appear in the hour — it helps create the moment viewers remember and share.
Real Stories & Relationships
Beauty, Hair & Style
Money, Career & Entrepreneurship
Women’s Wellness
Local Culture & Community
Food, Home & Experiences
Meet Koko
She leads with heart — and wants women to win.
A former CBS News anchor and reporter, entrepreneur and executive producer, Koko brings credibility without distance. She speaks woman to woman, mixing candid conversation and generous humor with the access to bring trusted experts, useful resources and real help into the room.
- Newsroom-trained communicator
- Founder with an owned audience
- Beauty, wellness and business fluency
- Built for broadcast and social
Broadcast inventoryEstablish Build Own
Start with the spot. Build toward ownership.
:60 Broadcast Units
Use the extra time to demonstrate, educate, introduce a service or let a direct-response message breathe.
Integrated Packages
Connect broadcast weight with host-led storytelling, social clips, digital calls to action or a Texas activation.
13 Weeks
- Establish presence in priority markets
- Build frequency around a launch, offer or campaign moment
- Receive documented delivery and proof of performance
26 Weeks
- Sustain recognition across six months
- Receive priority integration planning
- Create room to test, learn and renew
52 Weeks
- Become part of the complete KOKO season
- Plan across launches, tentpoles and recurring moments
- Explore category or segment ownership where available
Sponsorship & integration
Be part of the moment — not the break from it.
The right partnership improves what the viewer sees: a better date, a visible transformation, expert help, a discovery or a surprise someone will never forget. Every opportunity is shaped around editorial fit, defined deliverables and production availability.
Date Night Across Texas
Put a hotel, restaurant, destination or experience inside a date viewers want to steal for themselves.
Beauty Partner
Bring products and services to life through expert guidance, demonstration and camera-ready transformation.
Weekly Local Business Spotlight
Introduce Texas to the founder, idea and local impact behind a business worth discovering.
Hair Sponsor
Own high-interest hair moments through care, tools, extensions, salons and visible transformation.
Mental Health Minute
Help turn a difficult conversation into one clear insight, credible resource or next step.
Audiobook Club
Move viewers from conversation to discovery with titles, authors and trackable calls to action.
Women’s Wellness
Make health information understandable, useful and relevant to the lives women are actually living.
Pay It Forward
Turn brand generosity into visible help for a person or community the audience is ready to root for.
Founding Partner Episodes
Align with one of KOKO’s earliest episodes through a defined reveal, giveaway or viewer benefit built to travel across broadcast and social.
Carriage & accountability
Big ideas. Clear paperwork. Verifiable delivery.
Every campaign begins with a written proposal or insertion order defining markets, units, dates, creative requirements and reporting expectations. Delivery is reconciled against the agreed plan, with supporting documentation supplied as available.
Traffic confirmation
Creative receipt, specifications and material deadlines documented before air.
Commercial logs
Market and schedule records maintained for campaign reconciliation.
Airchecks & affidavits
As-aired materials, station affidavits or carriage reports supplied where available.
Makegood support
Documented follow-up for confirmed missed units, subject to order terms and station policy.
Advertising sales
Tell us what success looks like.
Share your market, timing, category and business goal. We’ll respond with the media kit, current inventory and the KOKO opportunities built to fit the job.
Use this form to request the media kit, rates or current availability.
Submitting this form is an inquiry only. It does not reserve inventory, establish category exclusivity or create an advertising agreement.